Digital interface mockup for onX software showing mobile and desktop maps and features, including member benefits and navigation tools.

Standardizing UI Across onX’s Multi-App Ecosystem

onX Maps provides GPS mapping and navigation software for outdoor enthusiasts, powering three mobile apps: Hunt, Backcountry, and Offroad.

I built a scalable, fully custom design system in Figma to unify UI across their expanding product suite. Partnering with engineering, I ensured seamless integration into development workflows, standardized components, and improved design-to-development efficiency. Through documentation, education, and streamlined processes, I drove adoption, reduced redundancy, and supported the platform’s growth from two to three products.

Role: Product Designer
Years: 2020-2022

Built a Scalable Multi-App Design System

Standardized components and patterns across three product suites

Faster Design-to-Production Workflows

Reduced turnaround times and improved efficiency

Increased
Adoption Across Teams

Drove widespread use of the Figma library

Comprehensive Documentation & Training

Enabled seamless adoption and cross-team alignment

Pattern of yellow plus signs on a black background.

Establishing Solid Foundations

I partnered with a contracting firm to create a flexible yet consistent design framework across apps. A foundational audit standardized fonts, colors, icons, spacing, and branding. To manage three apps in Figma efficiently, we developed a custom token management plugin, enabling seamless global updates and theme switching before Figma introduced variables.

Evaluating & Consolidating Components

With strong foundations in place, we conducted a thorough audit of existing UI elements across all apps. Many components were outdated or inconsistent, requiring careful evaluation to determine what should be standardized in our design toolkit. The focus was on identifying reusable elements and streamlining patterns to create a more unified, scalable system.

Diagram showing audit and consolidation of primary buttons with various red button styles labeled 'Label' and '+ Label', followed by a simplified version labeled 'Consolidated'.

Component & Pattern Development

I systematically audited and standardized UI components, creating a comprehensive, reusable design system for buttons, widgets, list items, and map elements. Partnering with engineering, I resolved inconsistencies, developed missing components, and integrated them into Storybook for seamless adoption and continuous refinement.

User interface screenshot displaying a waypoint management tool with list of waypoints, options for sorting and filtering, and elevation details.

Documenting, Educating & Driving Adoption

We developed comprehensive documentation covering design foundations, components, accessibility, and governance, along with contribution models and a changelog. Continuous training empowered designers to educate cross-functional teams, while role-specific sessions ensured easy access to resources. Despite organizational silos, we secured strong buy-in, increasing awareness and adoption.

Results

The design system has been pivotal in driving consistency across onX products, enabling designers to focus on solving complex outdoor mapping challenges while improving efficiency and cohesion.